The role of new media in the process of public opinion communication
Abstract
seized the market share of traditional media, which has changed the way people communicate and communicate. In particular, microblog,
WeChat and online video, which are mainly represented by new media, have produced a certain eff ect of public opinion due to their fast
spread and large audience, thus forming a strong fan team, which can gain the recognition of netizens and play the role of fans. This paper
analyzes the role of new media in the dissemination of public opinion through its infl uence on information dissemination.
Keywords
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DOI: https://doi.org/10.18686/mcs.v5i2.1746
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