Research on the Construction of ACG Virtual Community Group Identity Based on Network Field Method——Taking Baidu Conan Post Tieba as an Example

Abstract

Nowadays, network information has penetrated people's daily life. An increasing number of community groups have broken away from the shackles of geography and turned to virtual communities linked by interest. Individuals take advantage of the Internet, through which they transcend the previous concept of time and space and construct broader and more complex relationship and identification mechanism, compared to the face-to-face communication. As an essential part of the youth subculture, the ACG fan group has its unique behavior and discourse system. This paper takes the Tieba fan group of the famous Japanese comic Detective Conan as the research object and discusses the construction process of the ACG fan group identity. A unique belief system or a specific discourse language system builds a sense of belonging among different members through communication both virtually and in reality, promoting more extensive multicultural communication and integration.