Problems and Enlightenment from the Long Tail Effect under the New Media Environment

Liang Zhao

Abstract


The rapid development of technology has gradually changed our way of communication. As a very important phenomenon in the new media environment, the “long tail eff ect” has brought many benefits, but the problems it has brought should not be underestimated. In this paper, the problems under the new media environment and its enlightenment are elaborated to help its better development in the future.


Keywords


The Long-Tail Effect; New Media; Problem and Enlightenment

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References


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DOI: https://doi.org/10.18686/mcs.v3i2.1399

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