Live marketing implementation path and strategy thinking---To press live streaming as an Example

Yanan Huang

Abstract


With the mobile Internet of rapid developmentThe era of live start comingPublishing+Live Become press marketing new modeLive marketing become mobile Internet era press marketing Transformation of New Trend.New Era press to effective use live MarketingTo by fusion e-commerce platformUse Net red author,Star characters appealThe publication event influence and specific pathUse live marketing strong content,Deep Interaction,Heavy entertainment,Of scene,Viscosity user and StrategyPublishing books sales growth and press brand spreadAnd then achieve


Keywords


Press; Live stream marketing; Live stream marketing path; Live stream marketing strategy

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References


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