Research on the Influence of Broadcasting Hosting Techniques on Audience Attention

Yuzao Tan

Abstract


With the rapid development of economy, people's living standard is gradually improved, which urges most people to pursue spiritual enjoyment while meeting their material needs. Broadcasting is a medium for people to obtain information and enrich the spiritual world. How to improve the utilization rate of broadcasting and make it become popular among people is an urgent problem in the industry currently. Broadcasting is a tool that has no animation and video effects. Based on the importance of the audience's attention, this paper explores the strategies of enhancing the broadcast hosting skills and improving the audience's attention in order to improve the effect and quality of broadcasting.


Keywords


Broadcast Host; Skill Use; Audience; Attention; Influence; Strategy

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References


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DOI: https://doi.org/10.18686/mcs.v2i1.1291

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